Getting to Plan B (B計劃)
2010/11/17 14:08
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* To assemble a workable business model, understand:
Revenue: who will buy and how often?
Gross Margin: how much revenue is left after paying costs?
Operating: what other fixed costs must you meet?
Working capital: how early can you get customers to pay?
Investment: how much do you need to spend up front?
* Revenue model: (1) resolving the problem customer has; (2) delivering customer delight;
* Gross margin model: (1) the spread; (2) your mix; (3) your strategy;
* Working Capital = Current Assets – Current Liabilities
“Great business opportunities emerge from solving big, painful problems.”
– John Doerr, venture capital investor
“Plans are useless, but planning is indispensable.”
– General Dwight D. Eisenhower
“No plan ever survives its first encounter with the enemy.”
– General Douglas MacArthur
*組建一個可行的商業模式，明白：
收入：誰掏錢和多常？
毛利率：在支付成本後剩下多少收入？
操作：還有什麼其他的固定費用？
營運資金：你如何早日使客戶支付？
投資：多少錢你需要花費？
*收入模式：（1）解決客戶的問題;（2）提供客戶滿意;
*毛利率模式：（1）蔓延;（2）您的組合;（3）你的戰略;
*營運資本 =流動資產 - 流動負債
“偉大的商業機會來自擺脫解決重大的，痛苦的問題。”
- 約翰•杜爾，風險資本投資者
“計劃是沒有用的，但規劃是不可或缺的。”
- 艾森豪威爾將軍
“沒有計劃在第一次遇到敵人過後仍完好生存。”
- 麥克阿瑟將軍
Revenue: who will buy and how often?
Gross Margin: how much revenue is left after paying costs?
Operating: what other fixed costs must you meet?
Working capital: how early can you get customers to pay?
Investment: how much do you need to spend up front?
* Revenue model: (1) resolving the problem customer has; (2) delivering customer delight;
* Gross margin model: (1) the spread; (2) your mix; (3) your strategy;
* Working Capital = Current Assets – Current Liabilities
“Great business opportunities emerge from solving big, painful problems.”
– John Doerr, venture capital investor
“Plans are useless, but planning is indispensable.”
– General Dwight D. Eisenhower
“No plan ever survives its first encounter with the enemy.”
– General Douglas MacArthur
*組建一個可行的商業模式，明白：
收入：誰掏錢和多常？
毛利率：在支付成本後剩下多少收入？
操作：還有什麼其他的固定費用？
營運資金：你如何早日使客戶支付？
投資：多少錢你需要花費？
*收入模式：（1）解決客戶的問題;（2）提供客戶滿意;
*毛利率模式：（1）蔓延;（2）您的組合;（3）你的戰略;
*營運資本 =流動資產 - 流動負債
“偉大的商業機會來自擺脫解決重大的，痛苦的問題。”
- 約翰•杜爾，風險資本投資者
“計劃是沒有用的，但規劃是不可或缺的。”
- 艾森豪威爾將軍
“沒有計劃在第一次遇到敵人過後仍完好生存。”
- 麥克阿瑟將軍
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