deregulation-a term which gained widespread currency in the period 1970-2000, can be seen as a proce...

Ideology-An ideology can be thought of as a comprehensive vision, as a way of looking at things, as ...

Consensus - Note that consensus can only work among reasonable editors who are making a good faith e...

Hegemony-is a concept that has been used to describe the existence of dominance of one social group ...

Anchorage-eg the copy text anchors (ie fixes to one spot) the meaning of an image in a print adverti...

actuality- the media have to show the real things to the audience,but now, the media will add some o...