說服力：五大影響人決定的說話技巧

我們都“能說話”，但不一定“會說話”。“能說話”，指的是你能表達意思；“會說話”，是能用恰當的語言影響你和你溝通的人。有力的影響是，讓面試官錄用你、讓客戶買單、讓老闆加薪....今天我們來看看直接或間接影響別人決定的5種方法：

Let's have a look at five common techniques of influence that you'll have come across either explicitly or implicitly:

1. Liking: It's much easier to influence someone who likes you.
喜好原理：影響一個喜歡你的人的決定比影響一個不喜歡你的人要容易多了。

2. Social proof: People like to follow one another, so influencers imply the herd is moving the same way.
社會認同原理：人們比較喜歡跟隨，所以你可以暗示對方，其他的人都是這麼做的。

3. Consistency: Most people prefer to keep their word. If people make a commitment, particularly if it's out loud or in writing, they are much more likely to keep it. Influencers should try to gain verbal or written commitments.
承諾和一致原理：人們都想希望言行一致。一旦做出承諾，特別是說過或者寫下來的，更覺得有履行義務。有影響力的人會設法讓人說出或寫下承諾。

4. Authority: People are strongly influenced by experts. Successful influencers flaunt their knowledge to establish their expertise.
權威原理：人們很容易相信專家。成功有影響力的人會想辦法展現自己的知識，以營造權威效應。

5. Reciprocity: Give something to get something. When people feel indebted to you they are more likely to agree to what you want. This feeling could arise from something as simple as a compliment.
互惠原理：要收穫必須要先付出。當別人覺得對你有所虧欠，他們傾向於順從你的心願。這種感覺不難營造，讚美別人就能夠達到這種效果。

口語字彙：
come across - 這是一個很實用的口語字彙，但不容易用，多唸幾次例句，才能朗朗上口：
1. 給人以…印象，以…姿態出現
 Sometimes he seemed like a good old pal, but other times he came across as an angry and unpleasant man. 有時候他似乎是老好人，有時又給人憤怒不悅的印象。

2. come across: 交，付，照付，照說，照辦(也指屈從答應)
 You had better come across with what you owe me. 你最好快點把欠的錢還我。

arise from - Arise 這個字和 rise 很像，但它的意思不是升起，而是發生。
 How did this quarrel arise? 爭吵是怎麼開始的？
 Most original ideas arise from individuals working alone.” 真正創新的想法不是來自群體而是來自於個人。

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