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微軟和蘋果打了一場咬文嚼字的戰爭
2011/04/21 13:29
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Do you ever get the feeling some companies just have too much money for their own good? And that maybe they could be using it to better purpose than lining lawyers' pockets?

你有沒有覺得有些公司就是錢太多。難道沒有把鈔票花在律師身上更好的方法嗎?

Microsoft and Apple are currently embroiled in a fairly ridiculous court case over whether Apple should be allowed to trademark the phrase "App Store".

微軟和蘋果最近捲入一場荒謬的官司:蘋果能不能拿"App Store"這個詞註冊商標?

In the latest salvo, Microsoft has continued its opposition to Apple with testimony from linguist, Dr Ronald R Butters, PhD, arguing that app store just means "store at which apps are offered for sale". Butters has been employed to refute testimony for Apple by Dr Robert A. Leonard, PhD, who argued App Store was a proper noun that had become associated with Apple. Or something like that.  It's all a bit complicated, semantic even.

微軟引用語言學家Ronald R Butters的意見,稱"App Store"這個片語意為出售應用軟體的商店,是通用詞彙(就跟五金行一樣,沒人會用這種詞來註冊商標),不能用來當商標的名字。蘋果則聘請Robert A. Leonard教授辯護,認為App Store是專有名詞,而且一說就使人聯想到蘋果,當然可以拿來做商標名。從語義學上看的確蠻複雜。

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